DuraLux Vinyl Plank Flooring Review

DuraLux Vinyl Plank Flooring Review

Have you ever wanted to install wood flooring in the bathroom or basement but couldn’t bear the risk of moisture or standing water ruining your floors?

Fret no more! The newest vinyl flooring could be a moisture-proof, wood-look solution for nearly any room in your home.

Most luxury vinyl plank floors offer water resistance to a certain point. You cannot wet mop many of them.

In addition, many require specialized cleaning products to prevent voiding their warranty. Not DuraLux Performance. More on the waterproof qualities in a moment.

DuraLux Performance luxury vinyl plank flooring was born in 2017. It was created to be super simple to install in nearly any room—even basements, sunrooms and heavily used bathrooms.

At around $2.30 per square foot, this flooring is not only a very affordable option, but a smart investment for certain rooms—but not all rooms. This product is thin and easy to install, but that flexibility comes with some downsides, mainly weight restrictions and area rug warnings.

But before we get into the details of DuraLux, let’s look at what makes luxury vinyl plank flooring one of the preferred flooring choices for homeowners across the country.

Why Luxury Vinyl Plank Flooring?

Luxury vinyl plank (LVP) flooring is becoming more and more popular for homeowners who want an affordable and durable alternative to wood and tile flooring. Not only is LVP flooring about half the cost of wood and stone flooring, but it is in many cases far more durable.

DuraLux LVP floors offer the same advantages of other luxury vinyl floors: they are “life proof” durable, mimic the look of natural wood, and are extremely easy to clean and maintain.

While the total life of LVP floors may be shorter than stone, tile and wood, the benefits could outweigh the negatives. Unlike wood, LVP floors are highly resistant to scratches and dents. They are optimal in homes with pets, kids and floors with lots of foot traffic.

In case you’re still shopping multiple flooring types for your project, (i.e. wood, tile, laminate, carpet, etc.), check out our recent article on the pros and cons of vinyl plank flooring.

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About DuraLux

DuraLux is a private-label brand sold exclusively at Floor & Décor stores around the country.  Headquartered in Atlanta since 2000, Floor & Décor is a specialty retailer in the flooring market.

They offer a wide selection of wood, tile, stone, vinyl and laminate products. They also have deeply discounted prices.

In case you aren’t a do-it-youselfer, they can recommend professionals in your area who can help with your project. They even offer free work site delivery!

The DuraLux product is tailored to the do-it-yourself installer. You can install it in up to 64,000 square feet of space without any transition molding.

It comes in 19 different colors, from blacks to rich browns to grays. These colors are what we would call the most common colors. However, the selection in this line is somewhat lacking if you happen to be looking for something a little more unique.

Planks come in one size: 6 inches by 36 inches, and 5mm thick. These floors have a 12 mil wear layer. That is far lower thickness than many of the other LVP flooring brands.

You can install this flooring right out of the box with no adhesives or special tools needed. This flooring is specifically designed for easy installation by homeowners who like to do the work themselves.

It comes with a standard Lifetime Residential Warranty and 10-year Commercial Warranty.

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The Core Difference

DuraLux offers luxury vinyl plank flooring with a special difference: a rigid stone core. This is truly unique to the DuraLux line and provides superior dent and scratch resistance and a mind-blowing impact resistance that is double that of most other LVP flooring—despite having a much thinner wear layer than others.

Each plank is constructed with a clear top layer, which provides even tougher scratch resistance. Plus, the built-in underlayment features sound reducing and anti-microbial effects. This means a DuraLux floor is a quiet, warm floor.

The look is very close to real hardwood, but not as realistic as some of the other LVP brands we’ve seen. With an easy click-lock system and no glue or other tools required, these floors are ready to install right out of the box and right on top of most types of existing flooring.

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Waterproof & Environmentally Friendly

DuraLux claims its floors are 100% waterproof. This makes them a great choice for kitchens and bathrooms where moisture, spills and sitting water might ruin other types of floors.

Its waterproof properties also allow these floors to be wet mopped, making them super easy to clean and maintain. A regular vacuuming every few days or so will be especially important for those blessed by gobs of pet hair floating around on their floors.

Like many other LVP flooring options, DuraLux is FloorScore certified for low VOC emissions. In addition, this flooring does not use formaldehyde-based resins or ortho-phthalate plasticizers in its construction, making it an environmentally responsible and healthy choice.

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Overall Opinion

There are a few distinct negatives to DuraLux floors. The use of rubber backed area rugs can cause staining on these floors.

Also, they do not recommend installing these floors in rooms with heavy furniture or cabinets, stating that the fixed weight limitations to these floors is 500 lbs., which means kitchen installs could be problematic. However, if you get this flooring home and after a few planks decide it’s not for you, Floor & Décor offers a 90-day return policy (for uninstalled products).

Because this flooring line is exclusive to Floor & Décor stores, there are very few, if any, online reviews. However, Floor & Décor has knowledgeable staff onsite at each of their stores, so tap into that knowledge to determine if this is the right floor for you.

The company itself has received overwhelmingly positive reviews for their service and selection, and the few reviews we’ve seen online show most people are happy with DuraLux. Their Facebook page is also a great source of information.

Be cautious about using the chat function on their website, however. We found the representatives there to be lacking in deep product knowledge.

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Kristin Warner

About Kristin Warner

Kristin Warner is a freelance writer and serial home remodeler. She has renovated three homes and is a certified Home Stager and Redesigner.

2 thoughts on “DuraLux Vinyl Plank Flooring Review”

  1. Hi, we love our Blue Ridge smart core floor. Installed 36 boxes, went well.

    Can I clean the floor with water and Murphy’s oil soap?

  2. Hi – In researching these floors, I have a couple questions. I fell in love with the DuraLux Highland Gray Salvage. Gorgeous! Is it diamond hardened or does it have titanium?

    Top coating? Also, is it CARB2 compliant? (Never heard of any of this, but a website discussing pros and cons of waterproof vinyl said to ask these questions). Thank you so much.

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